Dr David Parkinson

Assistant Professor

Department: Northumbria School of Design

David’s experience within the design industry predominantly consists of the management of product and service development projects, handling industrial engagement and collaborations and more recently doctoral level research. In 2009, after graduating from his MA in Multidisciplinary Design Innovation he worked as a service designer on contracts looking at the provision of services by NHS ward districts in the Greater London area.

He then went on to lead and be part of consultant design teams on new product and service development projects on a freelance basis for Unilever’s research and development plant in Port Sunlight, Liverpool. Simultaneously, he was appointed the position of Industrial Liaison Officer at Northumbria University’s School of Design, as part of the team negotiating collaborative projects between MA students and local enterprises including; Options UK, Roman Showers, Sarabec and Percy Hedley. Armed with these experiences, he constructed a doctoral research proposal focusing on the relationship between design and storytelling.

In 2013, whilst entering into the final stages of his doctoral research programme, he joined the academic staff team at Northumbria University as a lecturer, delivering across all year groups on the Design for Industry undergraduate programme.

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Key Publications

Please visit the Pure Research Information Portal for further information
An online peer assessment tool for embedding authentic feedback literacy in students studying creative subjects, Parkinson, D., Parker, M. 16 Oct 2024, Formative Assessment and Feedback in Post-Digital Environments , London, Routledge
Embedding Authentic Feedback Literacy in Design Students: A New Model for Peer Assessment, Parker, M., Parkinson, D. 16 Jun 2022, DRS2022: Bilbao, DRS
Establishing Trust through Storytelling: A Model for Co-Design, Parkinson, D., Warwick, L. 2 Nov 2020, Design revolutions: IASDR 2019 Conference Proceedings. Volume 3: People., Manchester, Manchester Metropolitan University Press
A Landscape of Design: Design for Industry 2016, Hewitt, I., O'Leary, D., Parkinson, D., Forsyth, A., Scott-Harden, S., Warwick, L., Wong, R., Smith, N., Young, R. 4 May 2018
Animation as a Creative Tool: Insights into the Complex, Hewitt, I., Parkinson, D., Hilton, K. 1 Nov 2017, International Association of Societies of Design Research 5th World Conference on Design Research
How Does Storytelling Unlock the Potentialities of Communities; The Design-Client Relationship, Parkinson, D. 1 Feb 2017, Pearl Diver: The Designer as Storyteller, Milano, Italy
Stimulating Thinking at the Design Pitch: Storytelling Approach and Impact, Parkinson, D., Warwick, L. 28 Jul 2017, In: The Design Journal
Engaging Design Pitches: Storytelling Approaches and their Impacts, Parkinson, D. 23 Nov 2016, Open Design for E-very-thing: Cumulus Hong Kong 2016
Designer Storytelling, Parkinson, D., Bohemia, E. 2012, 14th International Conference on Engineering and Product Design Education

PGR Supervision

Elli Munday Designing for behaviour change. Understanding how design can outline and engage with the drivers of human behaviour to influence change. Start Date: 23/11/2023

Qualifications

PhD July 15 2015
Design Studies MA June 30 2009
Fellow (FHEA) Higher Education Academy (HEA) 2015

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