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What will I learn on this module?
In this module you will build on the design thinking, skills and knowledge gained in ‘Bootcamp One’ by engaging with approaches to identifying design problems and by further developing your ability to respond to them typographically and creatively. You will develop the verbal and visual communication skills needed to present your work and collaborate effectively through presentations and group work (where appropriate). You will also continue developing the appropriate research skills for both practical design work and continuing academic study.
How will I learn on this module?
You will be set practical assignments that will provide the opportunity for you to develop your ability to identify, understand and creatively address design problems. You will be introduced to these assignments with an initial briefing that will outline and contextualize the brief. You will undertake these assignments through a blend of on-line and studio-based learning activities and independent studies. You will be supported in developing your response through small group tutorials and critiques (crits).
Through these assignments you will also be supported in developing your ability to undertake self-directed work, independent learning and manage projects. Group assignments and presentation will enable you to develop the communication skills you will need for both your continuing studies and for the design industry. You will also continue to develop your research skills through enquiry-based learning by engaging in formal research activities.
Through these assignments you will also be supported in developing your ability to undertake self-directed work, independent learning and manage projects. Group assignments and presentation will enable you to develop the communication skills you will need for both your continuing studies and for the design industry. You will also continue to develop your research skills through enquiry-based learning by engaging in formal research activities.
How will I be supported academically on this module?
You will be supported academically primarily through a regular series of group and individual critique sessions with clear milestones and presentation points made explicit during the briefing at the beginning of the Module.
Outside of the scheduled critique sessions running throughout the Module, you will have access to Linked In Learning and Blackboard and can also contact staff personally or by email for additional support if required.
What will I be expected to read on this module?
All modules at Northumbria include a range of reading materials that students are expected to engage with. Online reading lists (provided after enrolment) give you access to your reading material for your modules. The Library works in partnership with your module tutors to ensure you have access to the material that you need.
What will I be expected to achieve?
RESEARCH - Knowledge & Understanding
Demonstrate your ability to conduct research using a variety of methods, analyse the information and present via development work. 2.
CONCEPTUAL THINKING - Intellectual/Professional Skills & Abilities
Show you understand the design process, recognise design issues or problems and identify appropriate solutions through your development work. 2
TECHNICAL ABILITY - Intellectual/Professional Skills & Abilities
Evidence ability to effectively use appropriate technical and craft skills in the realisation and presentation of Graphic Design solutions. 3
STUDENTSHIP - Personal Value Attributes
Demonstrate commitment to your studies as evidenced through the body of work submitted, attendance, your engagement with module staff and peer group. 1.
How will I be assessed?
A range of projects will be carried out and grades given at the submission of all projects. At the end of the module, grades will be collated to provide a final mark for the module, which is 100%.
The assessment and feedback strategy is;
a. Formative Assessment
You will receive verbal formative feedback both individually and in groups throughout the module. This feedback will facilitate development of your two assignments. This feedback will allow you to reflect upon your own work and act upon feedback prior to final submission.
b. Summative assessment
The project brief/s driving the module will identify the assessment criteria and submission requirements (deliverables) appropriate to the topic of the project. This will enable you to demonstrate the process and technical skills developed throughout the module. A single grade will then be aligned to the submission based upon the deliverables.
c. Feedback strategy?Feedback will be delivered verbally at the point of each seminar, where discussion will clarify future direction. Upon receiving summative assessment you will receive a grade reflecting achievement against the learning outcomes of the module, along with feedback stating strengths and areas for improvement.
This module is exempt from the Anonymous Marking
Policy. The nature of working closely and directly with the students in workshops makes anonymity unfeasible.
Pre-requisite(s)
N/A
Co-requisite(s)
N/A
Module abstract
Learn to work like a Graphic Designer
Now you think Like a Graphic Designer, it’s time to work like a Graphic Designer
In this exciting development of the previous modules, you will take everything that you learned previously and build on it whilst learning the language and anatomy of creative typography. Through well designed and focused briefs, you will continue to develop crucial research and craft skills alongside idea generation and typographic design methodology. Understanding and handling typography is the cornerstone to becoming a distinctive and independent graphic designer.
From this module, you will begin developing a personal and reflective portfolio of work that builds throughout the course and beyond.
Course info
UCAS Code W210
Credits 40
Level of Study Undergraduate
Mode of Study 3 years Full Time or 4 years with a placement (sandwich)/study abroad
Department Northumbria School of Design, Arts and Creative Industries
Location City Campus, Northumbria University
City Newcastle
Start September 2024
All information is accurate at the time of sharing.
Full time Courses are primarily delivered via on-campus face to face learning but could include elements of online learning. Most courses run as planned and as promoted on our website and via our marketing materials, but if there are any substantial changes (as determined by the Competition and Markets Authority) to a course or there is the potential that course may be withdrawn, we will notify all affected applicants as soon as possible with advice and guidance regarding their options. It is also important to be aware that optional modules listed on course pages may be subject to change depending on uptake numbers each year.
Contact time is subject to increase or decrease in line with possible restrictions imposed by the government or the University in the interest of maintaining the health and safety and wellbeing of students, staff, and visitors if this is deemed necessary in future.
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