XD4008 - Design for Screen: Web Design

What will I learn on this module?

This module will give you a comprehensive introduction to the fundamental concepts, principles, processes, and practices of screen design, with a focus on websites and mobile applications.

The module aims to equip students with the skills and knowledge needed to create user-friendly, aesthetically pleasing, and functional designs.

Emphasis will be placed on understanding user interface (UI) and user experience (UX) design. In the process you will learn about adaptive and responsive design principles, user interface and user experience patterns, and the use of design software and tools to create and visualise working prototypes.

In the process of learning about screen design and creating prototypes, you will be introduced to design research and development process than underpins digital design practice. This process will include a complimentary range of user, market, technology, and visual research methods as well as concept generation and development processes such as wireframing.

This design research and development process will be formerly documented in a design process book and will form part of your portfolio submission alongside final prototypes and other design deliverable or artefacts.

How will I learn on this module?

You will engage in experiential learning through studio-based activities, where practical workshops work towards the completion of a design brief. Your timetabled sessions, which simulate the processes and practices common to real-world design studios allow you to apply theoretical concepts to hands-on tasks, fostering a deeper understanding of screen design.

During each timetabled session, you will learn through a structured programme of lectures, practical workshops, seminar-based discussions, and group tutorials to help you develop your design process and deliver working prototypes and/or other design deliverables.

Authentic assessment methods, such as formatively evaluating your work at key development stages as you work towards the completion of a realistic design brief, ensure that your learning is directly applicable to professional contexts.

How will I be supported academically on this module?

Your module tutors will provide extensive support in various forms, including lectures, seminars, workshops, and tutorials.

Each module kicks off with a comprehensive briefing that outlines the expected learning outcomes, module requirements, and a detailed schedule.

You will also have regular weekly sessions in a studio setting to structure your learning experience. In these sessions, you’ll participate in group discussions to receive feedback from your peers and tutors.

Furthermore, you’ll receive tailored feedback during tutorials before you submit your work, helping you polish and enhance your project work for successful module completion.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

What will I be expected to achieve?

Knowledge & Understanding:

LO 1: Demonstrate knowledge of design methods and processes through their appropriate application during design research and development. KU1

Intellectual / Professional skills & abilities:

LO 2: Record and annotate design research and development through sketchbooks or other prescribed documentation formats. IPSA1

LO 3: Independently generate concepts, proposals, solutions or arguments. ISPA2

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):

LO 4: Demonstrate making skills through the creation of design prototypes and artefacts. PVA1

How will I be assessed?

You will be assessed formatively, using verbal feedback during timetabled sessions at key stages of the design development process.

You will be summatively assessed at the end of the module through the submission of a:

Design development process book

Design portfolio (which will include design prototypes and artefacts).

Component 1: 50% Design Development process book
MLOs 1, 2, 3

Component 2: 50% Design Portfolio (which will include design prototypes and artefacts)

MLOs 1, 4

At this summative stage you will receive initial verbal feedback during your presentation, followed up with additional written feedback on your design process book and design portfolio submission.

Pre-requisite(s)

N/A

Co-requisite(s)

N/A

Module abstract

This module will introduce you to the exciting and important world of screen design, focusing on websites and mobile applications. It aims to equip students with the necessary skills and knowledge to create designs that are user-friendly, visually appealing, and functional. Key areas of study include user interface (UI) and user experience (UX) design, adaptive and responsive design principles, UI/UX patterns, and the use of design tools for creating and visualising working prototypes.

Course info

UCAS Code W200

Credits 20

Level of Study Undergraduate

Mode of Study 3 years Full Time or 4 years with a placement (sandwich)/study abroad

Department Northumbria School of Design, Arts and Creative Industries, Northumbria School of Design

Location City Campus, Northumbria University

City Newcastle

Start September 2025

Fee Information

Module Information

All information is accurate at the time of sharing. 

Full time Courses are primarily delivered via on-campus face to face learning but could include elements of online learning. Most courses run as planned and as promoted on our website and via our marketing materials, but if there are any substantial changes (as determined by the Competition and Markets Authority) to a course or there is the potential that course may be withdrawn, we will notify all affected applicants as soon as possible with advice and guidance regarding their options. It is also important to be aware that optional modules listed on course pages may be subject to change depending on uptake numbers each year.  

Contact time is subject to increase or decrease in line with possible restrictions imposed by the government or the University in the interest of maintaining the health and safety and wellbeing of students, staff, and visitors if this is deemed necessary in future.

 

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