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If you have ambitious sports management dreams such as being involved in major sport leagues, global sports branding or international sporting events, this course could help you realise those dreams, as it has for our previous graduates.

We take an innovative approach to the advanced study of sports management, from the sub-disciplines of HRM, marketing, finance and strategy, to their application via global sports organisations and events. You will learn adaptability, creative capacity and a solutions-focused approach.

We will connect you directly to networks of international, national and regional sport. The international reputation of this course means you are provided with privileged access to key decision-makers in the sports world. We offer unique opportunities, such as an international field visit which, in previous years, has been to Lausanne, Switzerland – home of the International Olympic Committee and many of the world’s international sport federations.

If you have ambitious sports management dreams such as being involved in major sport leagues, global sports branding or international sporting events, this course could help you realise those dreams, as it has for our previous graduates.

We take an innovative approach to the advanced study of sports management, from the sub-disciplines of HRM, marketing, finance and strategy, to their application via global sports organisations and events. You will learn adaptability, creative capacity and a solutions-focused approach.

We will connect you directly to networks of international, national and regional sport. The international reputation of this course means you are provided with privileged access to key decision-makers in the sports world. We offer unique opportunities, such as an international field visit which, in previous years, has been to Lausanne, Switzerland – home of the International Olympic Committee and many of the world’s international sport federations.

Course Information

Level of Study
Postgraduate

Mode of Study
1 year full-time
2 other options available

Department
Sport, Exercise and Rehabilitation

Location
Northumberland Building, Newcastle City Campus

City
Newcastle

Start
September 2019

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Modules covered on the course include: The Sport Marketing Process; International Resource Management in Sport; Strategic Management for Sport; International Sport Event Management; and The Research Process.

Our assessments are based on the types of tasks that sports managers are required to perform, such as writing reports, making presentations, evaluating information, financial analysis and developing strategic plans. You will undertake an applied research project to complete your Masters.

All students have the support of a guidance tutor and will meet with them regularly throughout the course to help with personal and professional issues that arise.

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Our staff are leading experts in the field of international sport management. They have worked with organisations including Adidas, Sky Sports, Red Bull, Sport England, the Football League, and the Lawn Tennis Association.

Staff also sit on the boards of organisations including the World Association of Sport Management, the European Association of Sport Management, the Chartered Institute for the Management of Sport and Physical Activity (CIMPSA), and the Leisure Studies Association.

Whether you are interested in traditional sports, emerging sports, e-sports, or marketing through sport, the MSc International Sport Management has been designed to support your academic and vocational development. Staff with significant sport business experience and contacts with industry partners teach the Masters course in a sport department, rather than a business school. What this means is that all of your modules are related to sport and are taught by people who understand the relationship between theory, practice, and industry requirements.

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Through interactive lectures from staff and visiting experts, seminars and workshops, you’ll undertake task-based learning activities that draw upon academic and professional research resources.

You’ll benefit from an action-learning approach that will help you to develop a personal toolkit of the diverse and complex skills and knowledge needed to become a creative organisational change agent.

The course’s specialised sports focus connects you directly to networks of international, national and regional sport, providing a unique insight into the global sports industry.

In recent years, we have offered a field trip to Lausanne, Switzerland, home of the International Olympic Committee (IOC), numerous international sport federations, and many other leading agencies in international sport. During this trip, which we believe is unique in the sector, students meet with representatives from these top-level international agencies to learn about current issues in international sport management.

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Northumbria is ranked in the top 30 for excellence in sport and exercise science research power, according to REF 2014, making it the best rated university in the North East in this discipline.

Your research skills will be developed via a reflective research portfolio in semester 1. In semester 2 you will choose the focus of your dissertation study and will be encouraged to create new knowledge that can help to inform the academic and/or professional communities of international sport management.

Immersion in academic literature is a central tenet of the course, balanced with an applied professional focus. The exploration of sport management issues and debates with an international theme enhance the course’s depth and breadth of insight and critical evaluation.

Staff are actively researching a range of topics in the field including branding and consumer culture, volunteer management, organisational evolution in sport, and fan behaviour and emerging digital technologies at live sporting events.

Videos / Sport at Northumbria

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Sport attracts the very best managers, and throughout this course you will acquire and apply the knowledge and skills required by the international sport industry and the wider management professions.

Employability is embedded into this course through industry engagement opportunities, presentations by guest speakers, visits to sports venues and events and by participating in the international field visit.

Our strategy of embedding employability and enterprise throughout this course is highly successful with graduates achieving high levels of employment in graduate-level jobs globally.

You will have volunteer and employment opportunities within University sport to help you to develop your skills, experience and network, and will be encouraged and supported to find this work.

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

The sport industry has changed significantly in recent years but it continues to be a dynamic and innovative working environment, creating challenges and well-paid career opportunities for knowledgeable sport managers.

Graduates of the MSc International Sports Management will have distinctive skill sets with the ability to critically discuss the concepts and key functions of international sport management as well as being able to analyse and avaluate strategy, organisational structures and design, plus organisational behaviour and operations in international, European and UK-based sports organisations.

You will be able to critically discuss the management of resources, the marketing of sport products, the strategic direction of sport organisations and the ethical, environmental and legal issues underpinning international sport management.

Graduates of this course are successfully building international careers in organisations including the International Paralympic Committee, FIBA (the International Basketball Federation), UEFA Euro 2016, Triathlon Australia, British Cycling, Pacific Sport, Basketball Bundesliga, British Athletics, Liverpool FC, the German Olympic Sport Confederation, the Rugby Football Union, the Hellenic Volleyball Federation and the Great Run Company.

Book an Open Day / Experience International Sport Management

Visit an Open Day to really get an inside view of what it's like to study International Sport Management at Northumbria. Speak to staff and students from the course and discover your funding options.

Entry Requirements 2019/20

Standard Entry

Applicants should normally have:

A minimum of a 2:2 honours degree, ideally in a sport-related subject, or an academic qualification in a non-sport discipline with a demonstrable interest in sport.

International qualifications
 
If you have studied a non UK qualification, you can see how your qualifications compare to the standard entry criteria, by selecting the country that you received the qualification in, from our country pages. Visit www.northumbria.ac.uk/yourcountry 
 
English Language requirements
 
International applicants are required to have a minimum overall IELTS (Academic) score of 6.5 with 6 in each component (or approved equivalent*).
 
*The university accepts a large number of UK and International Qualifications in place of IELTS.  You can find details of acceptable tests and the required grades you will need in our English Language section. Visit www.northumbria.ac.uk/englishqualifications  

Fees and Funding 2019/20 Entry

Full UK Fee: £8,995

Full EU Fee: £8,995

Full International Fee: £16,000

ADDITIONAL COSTS

There are no Additional Costs

FUNDING INFORMATION

Click here for UK and EU Masters funding and scholarships information.

Click here for International Masters funding and scholarships information.

Click here for UK/EU Masters tuition fee information.

Click here for International Masters tuition fee information.

Click here for additional costs which may be involved while studying.

Click here for information on fee liability.

 

 

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Modules Overview

Modules

Module information is indicative and is reviewed annually therefore may be subject to change. Applicants will be informed if there are any changes.

SP0742 -

Sports Development in Contemporary Society (Optional, 20 Credits)

This module locates the emergent sports development profession in a socio-political context. A sociological approach is taken to critique the nature and role of sports development work in contemporary society. Competing rationales of state involvement and the contested terrain underpinning current issues in sports development are addressed. The role of sport as a social tool for addressing community issues is explored. The module provides opportunities for you to apply theoretical concepts and ideas to real world situations and to critically evaluate sports development policy and practice.

More information

SP0743 -

Applied Sport Research Project (Core, 60 Credits)

This module provides the opportunity for independent study in an area of relevance to practicing professionals in the sports industry. You are given the freedom to select a theme/issue pertinent to practice in the sports industry, and to synthesise information from a variety of sources in order to draw relevant and meaningful conclusions. You will implement an ethically sound empirical study that will produce a project report of the rationale, methods and findings. This will develop skills in information capture, analysis and synthesis. Skills in communication, argument, critical thinking and independent enquiry will also be developed.

More information

SP0744 -

Integrated Sport Marketing Communication (Optional, 20 Credits)

In this module you will develop knowledge of the key principles and practice relating to integrating sport marketing communications, presenting a strategic and innovative approach that helps you build a framework for the development, planning, implementation and evaluation of communications strategies for the marketing of sport. The module is underpinned by global examples and case studies to demonstrate the importance and intricacies of integrating sport marketing communications from an international perspective, exposing you to many of the modes of practice used to affect the perception of value and behaviour through directed communication in the context of sport.

More information

SP0745 -

International Resource Management for Sport (Core, 20 Credits)

In this module you will be provided with the opportunity to develop knowledge, competencies and skills in resource management and planning in an international context. The module will focus on human resource management and financial management (specifically accounting and financial analysis) applicable to international sport organisations. Both aspects will include the theoretical background to managing people and finance alongside practical application using international sport organisation examples.

More information

SP0746 -

International Sport Event Management (Core, 20 Credits)

You will learn about the knowledge, techniques and skills required to plan, organise, lead, control and evaluate international sports events. You will analyse the sport event planning process, and consider the economic, environmental and socio-cultural impacts of major sport events. You will examine legal and ethical aspects of sport event management, and explore the role of international federations in the ownership, bidding, planning and delivery aspects of events. A unique professional learning experience (in the form of a week-long fieldtrip) will enable you to investigate professional practice, and to analyse your own experience and your career aspirations.

More information

SP0747 -

Strategic Management for Sport (Core, 20 Credits)

You will learn about the key elements of strategic management and planning within a sporting context. You will be introduced to how the external environment can impact upon strategic planning and an organisation’s effectiveness. You will be shown how, having a greater understanding of organisational theory and organisational behaviour, will help you in the future, by providing you with a greater insight into organisational change and how to manage it effectively. Topics that will be covered in this module include: organisational theory & behaviour; organisational design; inter-cultural management; change management, evaluating strategic effectiveness and efficiency.

More information

SP0748 -

The Research Process (Core, 20 Credits)

You will learn a critical understanding of research methods as a series of decisions and choices. Throughout the module you will develop an analytical approach to problem-solving appropriate to postgraduate research and study. For example, you will critically appraise the use of applied research in relation to international sport management. The module will develop your ability to formulate a research design, and to evaluate methods that are appropriate to the research problem. In addition to the development of research skills, you will be required to fully appraise research design process.
Throughout the module you will work towards creating a research portfolio, based on patchwork assessment, which demonstrates your understanding of the research process. The contents of the portfolio will typically include: • Identifying a research problem; ; writing a rationale; proposing a research question; critically appraising research; Writing a literature review,; Designing research; Developing research tools (for example, designing an interview schedule or developing a questionnaire); Writing an ethics submission; An analysis of quantitative and qualitative data; writing a research proposal.
The portfolio assessment will add a new dimension to your learning experience. It is designed to be authentic, replicating the types of activities that you may conduct in industry or as a basis for further study. Due to the autonomous, yet supportive, teaching philosophy adopted on this module, you will find it a highly rewarding experience.
Generally through your active engagement with this module, you will develop a portfolio of evidence to demonstrate your professional competencies in a range of skills and attributes, which are transferable and desirable in a number of industry sectors.

More information

SP0749 -

The Sport Marketing Process (Core, 20 Credits)

This module is designed to develop your knowledge of, and a practical approach towards, the theories and principles of sport marketing. You will develop a critical appreciation of the skills of marketing through the study of industry examples and case studies from the world of sport. You will engage with contemporary theory and research to inform, develop and expand strategic/tactical planning and control techniques in organisational sport marketing.

More information

Study Options

The following alternative study options are available for this course:

Any Questions?

Our admissions team will be happy to help. They can be contacted on 0191 406 0901.

Applicants Contact Details:

bc.applicantservices@northumbria.ac.uk

Current, Relevant and Inspiring

We continuously review and improve course content in consultation with our students and employers. To make sure we can inform you of any changes to your course register for updates on the course page.

Your Learning Experience find out about our distinctive approach at 
www.northumbria.ac.uk/exp

Terms and Conditions - northumbria.ac.uk/terms
Fees and Funding - northumbria.ac.uk/fees
Admissions Policy - northumbria.ac.uk/adpolicy

Order your prospectus

If you're a UK/EU student and would like to know more about our courses, you can order a copy of our prospectus here.

Get a downloadable PDF of this course and updates from Sport, Exercise and Rehabilitation

Enter your details to receive an email with a link to a downloadable PDF of this course and to receive the latest news and information from Northumbria University

* By submitting your information you are consenting to your data being processed by Northumbria University (as Data Controller) and Campus Management Corp. (acting as Data Processor). To see the University's privacy policy please click here

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Graduates of the University are entitled to a 20% alumni discount on Masters study at Northumbria (T&C’s apply).

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